Many SEO studies are carried out on the three main pillars, technique, netlinking or content. The most surprising thing about the content (the only pillar that directly addresses the Internet user) is that there is very little article on psychology, the behavior of the Internet user.
There are many modern theories on the study of human behavior. One of the most influential studies is undoubtedly in the work of the Swiss psychologist, Carl Gustav Jung. Jung is considered the psychiatrist inventor of "analytical psychology" and follower of Freud.
He defined individual behavior as belonging to four different types: intuition, sensation, thought and feeling, thus creating 8 major types of psyches .
According to Jung, a person's personality is a combination of these four elements.
Whether you sell face to face or on the Internet, you know that each person is different. The use of certain words and motivational factors echo different personalities.
Experienced salespeople will know that some customers react to certain approaches better than others, which is normal considering that no human being is exactly the same in nature.
