To achieve your visibility on search engines, the creation of links is a must. The use of anchor texts is one of the most important strategies you will learn during a netlinking. But before addressing this issue, it is important to examine how link building is essential to success.
Based on one million Google search results, links appeared to be the most important factor affecting ranking. Google has declared the links as one of the top three ranking signals they use.
Google's algorithm is based on backlinks. With the arrival of updates to the algorithm, including Google Penguin, it is not only question of the number of links, but also the quality of these links . There should be a balance between the two if you want to achieve your search engine ranking goals.
